Pricing of Food At Large Events

by Michelle
(Liverpool, England)

Hi,

I am seriously considering buying a catering trailer and have found your website and Q&A page to be really useful, thank you.

I have noticed that a lot of different businesses at the same show/event.

Including the ones with multiple large trailers and the individual businesses, all seem to sell their food and drinks at the same prices, and I am wondering if I would be expected to match them.

I happen to think their prices are over inflated and as I would have lower overheads than the "big boys" I don't feel the need to charge such high prices.

Would there likely be any implications for me if I went to the same events and charged lower prices?

Many thanks
Michelle